Google ads api - The number estimating how often your ad wasn't the very first ad above the organic search results due to poor Ad Rank. Note: Search rank lost absolute top impression share is reported in the range of 0 to 0.9.

 
A Reporting-only Google Ads API Client may choose not to show specific levels of the Google Ads hierarchy in its reporting interface. For example, if a Reporting-only Google Ads API Client does not show any Ad Group performance data in its interface, then it need not implement any of the "Ad Group"-level Reporting RMF.. Usps drop off location.

We're constantly looking to improve the Google Ads API developer experience. If you have feedback on using Performance Max in the Google Ads API, ...Aug 24, 2023 · OAuth desktop and web application flows. OAuth service account flow. Long-running operations (LROs) OAuth2 desktop and web application flows. OAuth service account flow. Protocol buffers. OAuth2 desktop and web application flows. Running in a Docker container. Enums, types and services. Jun 9, 2021 · The official blog for information about the Google Ads, Google Ad Manager, Google Mobile Ads SDKs for AdMob and IMA SDKs, and other Google Advertising Platform developer tools. Google Ads API client libraries migration guide. We’ve added cross-account bidding strategies, which allow for attaching manager-owned bidding strategies to client ... Aug 24, 2023 · The list here only contains the Google Ads API // scope, but you can add multiple scopes if you want to use the credentials for other Google // APIs. Aug 24, 2023 · Add call ad; Add display upload ad; Add dynamic page feed asset; Add dynamic search ads; Add Performance Max campaign; Add responsive search ad full; Add responsive search ad with ad customizer; Add smart campaign; Create and attach shared keyword set; Find and remove criteria from shared set; Get ad group bid modifiers; Use cross account ... Eligible (Strongly restricted): Definition Enhanced CPC (ECPC): Definition Expanded URL: Definition First page bid estimate: Definition First position bid estimate: Definition Frequency capping:...Mar 8, 2022 · In this video, we’ll provide an introduction to using the REST interface of the Google Ads API. Topics include: transport choices of REST versus gRPC, necessary credentials, API design including resource naming hierarchy, and using cURL with the Google Ads API. Setting accounts for auto-applying recommendations is not supported in the Google Ads API, however, you can implement similar behavior for the recommendation types that are fully supported by the Google Ads API. Refer to the DetectAndApplyRecommendations. Recommendation types can have mandatory or optional parameters.Aug 24, 2023 · Create Ads. Stay organized with collections Save and categorize content based on your preferences. Add responsive search ad. The best way to set up new ads in the API is to use the Add Responsive Search Ad code example in the Basic Operations folder of your client library. The sample handles all the background authentication tasks for you, and ... Provide access to all services of the API for creating and managing Google Ads campaigns, ad groups, ads, and keywords. Only make GoogleAdsService.Search or GoogleAdsService.SearchStream requests (or, read-only calls). This is for developers who only use the API to request stats. Researching keywords and recommendations.Send a few warm-up requests to the Google Ads API when the process first starts. For example: // Runs some warm-up requests. try (GoogleAdsServiceClient googleAdsServiceClient = googleAdsClient.getLatestVersion().createGoogleAdsServiceClient()) { // Runs 5 warm-up requests.Ads API Guides Videos Reference Reports Libraries & Examples REST Interface ... Google Ads API; v14. TopLevel. listPlannableLocations; listPlannableProducts;Approve merchant center link; Create customer; Get account hierarchy; Get account information; Get change details; Get change summary; Get pending invitationsIn this video, we’ll provide an introduction to using the REST interface of the Google Ads API. Topics include: transport choices of REST versus gRPC, necessary credentials, API design including resource naming hierarchy, and using cURL with the Google Ads API.Mar 8, 2022 · Follow along as we illustrate several key concepts related to credentials and account access in the Google Ads API with the Google Ads Doctor (oauthdoctor). In this interactive session, you’ll learn how to get started with the Google Ads API and troubleshoot issues along the way. See codelab document. Aug 24, 2023 · Reports | Google Ads API | Google for Developers. Stay organized with collections Save and categorize content based on your preferences. These pages list the resources that can be queried in the Google Ads API using GoogleAdsService.SearchStreamGoogleAdsService.Search. The resource names are linked to to their own page. A conversion in Google Ads is when a user performs some specified action after clicking an ad or viewing a Display Network ad, such as purchasing a product, installing a mobile app, or signing up for an email list. Conversion tracking provides key insights into users' actions after viewing or clicking an ad.Add call ad; Add display upload ad; Add dynamic page feed asset; Add dynamic search ads; Add Performance Max campaign; Add responsive search ad full; Add responsive search ad with ad customizer; Add smart campaign; Create and attach shared keyword set; Find and remove criteria from shared set; Get ad group bid modifiers; Use cross account ...AdGroup adGroup = AdGroup.newBuilder () .setResourceName (ResourceNames.adGroup (customerId, adGroupId)) .setCpcBidMicros (bidMicroAmount) .setStatus (AdGroupStatus.PAUSED) .build (); // Constructs an operation that will update the ad group, using the FieldMasks utility to // derive the update mask. This mask tells the Google Ads API which ...Ads API Guides Videos Reference Reports Libraries & Examples REST Interface ... Google Ads API; v14. TopLevel. listPlannableLocations; listPlannableProducts; This guide introduces the primary components that make up the Google Ads API. The Google Ads API consists of resources and services. A resource represents a Google Ads entity, while services retrieve and manipulate Google Ads entities. A Google Ads account can be viewed as a hierarchy of objects.AdWords API や Google Ads API（アプリケーション プログラミング インターフェース）を使用すると、Google 広告サーバーでアカウントの詳細情報と直接連携するアプリケーションを、デベロッパーが作成したり使用したりできるようになります。. これらの API を ...Since the Google Ads API uses Protobuf as its default payload format, it's important to understand a few Protobuf conventions and types when working with the API. Optional fields. Many fields in the Google Ads API are marked as optional. This lets you distinguish between cases where the field has an empty value, versus the server did not send ...Add ad customizer; Add ad group bid modifier; Add app campaign; Add bidding data exclusion; Add bidding seasonality adjustment; Add call ad; Add display upload adA Google Ads Ad is the resource that represents an actual ad being served on one of the Google networks. This guide provides an overview of the various ad types and features available in the API. NextEligible (Strongly restricted): Definition Enhanced CPC (ECPC): Definition Expanded URL: Definition First page bid estimate: Definition First position bid estimate: Definition Frequency capping:... Google Ads 应用编程接口 (API) 专为开发者设计。. 这些开发者代表着技术精湛的大型广告客户和第三方，其中包括代理商、搜索引擎营销人员 (SEM) 以及管理多个客户帐号或大型广告系列的其他在线营销专家。. 开发者可通过 Google Ads API (AdWords API) 制作能直接与 Google ...Es una función avanzada que permite a los anunciantes interactuar con sus cuentas de Google Ads y realizar cambios a través de las aplicaciones que crean. En abril de 2022, la API de AdWords dejará de estar disponible y se reemplazará por la API de Google Ads. Obtenga más información sobre la migración a la API de Google Ads. Más ...This page shows all metrics and segments that can be put in the same SELECT clause as the fields of ad_group_ad_asset_view . However, when you specify ad_group_ad_asset_view in the FROM clause, some metrics and segments cannot be used. Use the following filter to show only the fields that can be used when ad_group_ad_asset_view is specified in ...Aug 24, 2023 · Create Ads. Stay organized with collections Save and categorize content based on your preferences. Add responsive search ad. The best way to set up new ads in the API is to use the Add Responsive Search Ad code example in the Basic Operations folder of your client library. The sample handles all the background authentication tasks for you, and ... Mar 8, 2022 · In this video, we’ll provide an introduction to using the REST interface of the Google Ads API. Topics include: transport choices of REST versus gRPC, necessary credentials, API design including resource naming hierarchy, and using cURL with the Google Ads API. Aug 24, 2023 · Upload Enhanced Conversions for Web. Stay organized with collections Save and categorize content based on your preferences. Using the Google Ads API, you can leverage enhanced conversions for web by sending first-party customer data in the form of conversion adjustments. Google uses this additional data to improve the reporting of your online ... To create a list that captures everyone who visited any page on your website, set the rule_based_user_list field of your UserList with a RuleBasedUserListInfo object. Then, specify a FlexibleRuleUserListInfo field on your RuleBasedUserListInfo object, which contains a rule targeting people who visited your website.Since the Google Ads API uses Protobuf as its default payload format, it's important to understand a few Protobuf conventions and types when working with the API. Optional fields. Many fields in the Google Ads API are marked as optional. This lets you distinguish between cases where the field has an empty value, versus the server did not send ...Reports | Google Ads API | Google for Developers. Stay organized with collections Save and categorize content based on your preferences. These pages list the resources that can be queried in the Google Ads API using GoogleAdsService.SearchStreamGoogleAdsService.Search. The resource names are linked to to their own page.Aug 24, 2023 · end if __FILE__ == $0 options = {} # The following parameter (s) should be provided to run the example. You can # either specify these by changing the INSERT_XXX_ID_HERE values below, or on # the command line. # # Parameters passed on the command line will override any parameters set in # code. click_view | Google Ads API | Google for Developers. Stay organized with collections Save and categorize content based on your preferences. A click view with metrics aggregated at each click level, including both valid and invalid clicks. For non-Search campaigns, metrics.clicks represents the number of valid and invalid interactions.Aug 24, 2023 · The Google Ads UI has a table displaying account statistics, and a drop-down menu to control the date range of these statistics. You have the same control in GAQL by filtering on segments.date in the WHERE clause of a GAQL query. Filters in the UI are equivalent to one or more conditions in the WHERE clause of GAQL. Aug 24, 2023 · AdGroup adGroup = AdGroup.newBuilder () .setResourceName (ResourceNames.adGroup (customerId, adGroupId)) .setCpcBidMicros (bidMicroAmount) .setStatus (AdGroupStatus.PAUSED) .build (); // Constructs an operation that will update the ad group, using the FieldMasks utility to // derive the update mask. This mask tells the Google Ads API which ... AccountBudget objects represent the end result of applying proposals. After a proposal is approved, its changes (subject to any adjustments) will result in the creation of a new account budget or an update to an existing one. This depends on the proposal_type specified in the request. AccountBudgetProposalType. Aug 24, 2023 · AdGroupServiceClient adGroupService = client.GetService (Services.V14.AdGroupService); // Creates an ad group. // Note that the ad group type must not be set. // Since the advertising_channel_sub_type is APP_CAMPAIGN, // 1. you cannot override bid settings at the ad group level. // 2. Aug 24, 2023 · A demo of Google Ads API credentials setup for web applications, using the OAuth Playground. ondemand_video Desktop Flow with the REST API. In this episode, we'll demystify OAuth with the Google Ads API and demonstrate how you can complete the entire OAuth process and make an API request using the Desktop App flow with the REST API in under 20 ... Aug 24, 2023 · The list here only contains the Google Ads API // scope, but you can add multiple scopes if you want to use the credentials for other Google // APIs. * * @param googleAdsClient the Google Ads API client. * @param customerId the client customer ID. * @param campaignId the ID of the campaign to remove. * @throws ... Eligible (Strongly restricted): Definition Enhanced CPC (ECPC): Definition Expanded URL: Definition First page bid estimate: Definition First position bid estimate: Definition Frequency capping:...Aug 24, 2023 · After completing the steps, your ads.properties file should have all you need to make test API calls, and should contain values similar to the following: api.googleads.developerToken=123axxxxxxxxxxxxxxxxxx api.googleads.clientId=xxxxxxxxxx.apps.googleusercontent.com api.googleads.clientSecret=zZxxxxxTxxxxxxxxxxx api.googleads.refreshToken=1 ... Aug 24, 2023 · Third Party App Analytics Link. Asset Group Listing Group Filter. Bidding Seasonality Adjustment. Dynamic Search Ads Search Term View. Third Party App Analytics Link. Stay organized with collections Save and categorize content based on your preferences. Ads API Guides Videos Reference Reports Libraries & Examples REST Interface Policies Support Release notes; Latest diff (v13 to v14) Deprecation and sunset; Upgrade ...Aug 24, 2023 · Provide access to all services of the API for creating and managing Google Ads campaigns, ad groups, ads, and keywords. Only make GoogleAdsService.Search or GoogleAdsService.SearchStream requests (or, read-only calls). This is for developers who only use the API to request stats. Researching keywords and recommendations. Es una función avanzada que permite a los anunciantes interactuar con sus cuentas de Google Ads y realizar cambios a través de las aplicaciones que crean. En abril de 2022, la API de AdWords dejará de estar disponible y se reemplazará por la API de Google Ads. Obtenga más información sobre la migración a la API de Google Ads. Más ...Asset creation and usage. Stay organized with collections Save and categorize content based on your preferences. Most asset types must be created using the AssetService before they can be used in an ad. The TextAsset type is the exception as it is created inline during ad creation.Aug 24, 2023 · After completing the steps, your ads.properties file should have all you need to make test API calls, and should contain values similar to the following: api.googleads.developerToken=123axxxxxxxxxxxxxxxxxx api.googleads.clientId=xxxxxxxxxx.apps.googleusercontent.com api.googleads.clientSecret=zZxxxxxTxxxxxxxxxxx api.googleads.refreshToken=1 ... AdGroup adGroup = AdGroup.newBuilder () .setResourceName (ResourceNames.adGroup (customerId, adGroupId)) .setCpcBidMicros (bidMicroAmount) .setStatus (AdGroupStatus.PAUSED) .build (); // Constructs an operation that will update the ad group, using the FieldMasks utility to // derive the update mask. This mask tells the Google Ads API which ...the Python client library migrated to a new code generator pipeline that integrated as a way to improve the ergonomics of the protobuf message interface through making them behave more like native Python objects. The tradeoff of this improvement is that proto-plus introduces performance overhead.Aug 24, 2023 · The list here only contains the Google Ads API // scope, but you can add multiple scopes if you want to use the credentials for other Google // APIs. Aug 24, 2023 · Google Ads API is a gRPC API, with REST bindings. This means that there are two ways of making calls to the API. This means that there are two ways of making calls to the API. [Preferred] Create the body of the request as a protocol buffer , send it to the server using HTTP/2 , deserialize the response to a protocol buffer, and interpret the ... A developer token from Google lets your app connect to the Google Ads API. Each developer token is assigned an access level which controls the number of API calls you can make per day with the token, as well as the environment to which you can make. Updated Aug 24, 2023. Except as otherwise noted, the content of this page is licensed under the ...Ads API Guides Videos Reference Reports Libraries & Examples REST Interface ... Google Ads API; v14. TopLevel. listPlannableLocations; listPlannableProducts; Aug 24, 2023 · OAuth desktop and web application flows. OAuth service account flow. Long-running operations (LROs) OAuth2 desktop and web application flows. OAuth service account flow. Protocol buffers. OAuth2 desktop and web application flows. Running in a Docker container. Enums, types and services. This page shows all metrics and segments that can be put in the same SELECT clause as the fields of ad_group_ad_asset_view . However, when you specify ad_group_ad_asset_view in the FROM clause, some metrics and segments cannot be used. Use the following filter to show only the fields that can be used when ad_group_ad_asset_view is specified in ...Partner with a Google Ads expert to set up your first campaign. We’ll get you up to speed on the latest platform updates. We’ll design a media plan that makes the most of your budget. We’ll help you launch your first campaign with hands-on guidance. Start now.Aug 24, 2023 · end if __FILE__ == $0 options = {} # The following parameter (s) should be provided to run the example. You can # either specify these by changing the INSERT_XXX_ID_HERE values below, or on # the command line. # # Parameters passed on the command line will override any parameters set in # code. Aug 24, 2023 · asset | Google Ads API | Google for Developers. Save and categorize content based on your preferences. Fields from the above resources may be selected along with this resource in your SELECT and WHERE clauses. These fields. This page shows all metrics and segments that can be put in the same SELECT clause as the fields of . Reporting of performance data is an integral part of Google Ads API applications. With the API's flexible reporting options, you can obtain performance data for all resources. This includes everything from an entire campaign to a set of keywords that triggered your ad.Third Party App Analytics Link. Asset Group Listing Group Filter. Bidding Seasonality Adjustment. Dynamic Search Ads Search Term View. Third Party App Analytics Link. Stay organized with collections Save and categorize content based on your preferences.Supply the following information in the config file of your client library. Your developer token lets your app access the API, but the token is not restricted to only one Google Ads account. Once your token is approved, you can use the same token for requests against all your Google Ads accounts, even if they're not linked to the Google Ads ...The Google Ads API tool helps you and your developers create applications that can automatically download reports and make changes to your accounts at scale. Learn how Scale Integrate Develop... Google Ads API. Stay organized with collections Save and categorize content based on your preferences. Managing campaign goals. If you have campaigns with goals that differ from your account-level goals, you can modify each CampaignConversionGoal and its biddable setting as needed. For example, if your account generally optimizes for e-commerce ...Aug 24, 2023 · A demo of Google Ads API credentials setup for web applications, using the OAuth Playground. ondemand_video Desktop Flow with the REST API. In this episode, we'll demystify OAuth with the Google Ads API and demonstrate how you can complete the entire OAuth process and make an API request using the Desktop App flow with the REST API in under 20 ... Google Ads: Read access to the Google Ads Customer ID or manager account (MCC) that is used in the transfer configuration. Google Ads connector. All queries that you create after transferring the configuration between AdWords and Google Ads are supported by the Google Ads API. The Google Ads API has a modified schema compared to the previous ...Ads API Guides Videos Reference Reports Libraries & Examples REST Interface ... Google Ads API; v14. TopLevel. listPlannableLocations; listPlannableProducts;Aug 24, 2023 · A Reporting-only Google Ads API Client may choose not to show specific levels of the Google Ads hierarchy in its reporting interface. For example, if a Reporting-only Google Ads API Client does not show any Ad Group performance data in its interface, then it need not implement any of the "Ad Group"-level Reporting RMF. Aug 24, 2023 · end if __FILE__ == $0 options = {} # The following parameter (s) should be provided to run the example. You can # either specify these by changing the INSERT_XXX_ID_HERE values below, or on # the command line. # # Parameters passed on the command line will override any parameters set in # code. ad_group.base_ad_group. Output only. For draft or experiment ad groups, this field is the resource name of the base ad group from which this ad group was created. If a draft or experiment ad group does not have a base ad group, then this field is null. For base ad groups, this field equals the ad group resource name.Approve merchant center link; Create customer; Get account hierarchy; Get account information; Get change details; Get change summary; Get pending invitationsAdWords API や Google Ads API（アプリケーション プログラミング インターフェース）を使用すると、Google 広告サーバーでアカウントの詳細情報と直接連携するアプリケーションを、デベロッパーが作成したり使用したりできるようになります。. これらの API を ... 2 days ago · Overview. Stay organized with collections Save and categorize content based on your preferences. The Python client library is hosted , and the package is available on. of the client library introduced a number of interface changes that we've documented in the Library version 10.0.0. The library requires Python 3.7 or above. asset | Google Ads API | Google for Developers. Save and categorize content based on your preferences. Fields from the above resources may be selected along with this resource in your SELECT and WHERE clauses. These fields. This page shows all metrics and segments that can be put in the same SELECT clause as the fields of .In this video, we’ll provide an introduction to using the REST interface of the Google Ads API. Topics include: transport choices of REST versus gRPC, necessary credentials, API design including resource naming hierarchy, and using cURL with the Google Ads API.On the Credentials page, select Create credentials, then select Service account key. New service account, and select JSON as the key type. Create to download a file containing a private key. to Google Ad Manager. General settingsApi access click the slider to Enabled. Click the button at the bottom of the page.In Google Ads API reporting, there are resources and views where you can query fields that correspond to ValueTrack parameters. However, the mapped field does not necessarily have identical text value. For example, when (which is short for exact match), a corresponding report field such as ad_group_criterion.keyword.match_type.For more detailed information, the Google Ads basics series is a great resource as well. The guides in this series provide an overview of the objects, methods, and services available in the Google Ads API. After reading these guides, you will understand the following key concepts: How the Google Ads API is structured.Last updated 2023-08-24 UTC. Visit our blog for important announcements. Interact with our community of developer experts. Use our officially supported client libraries. Access our video contents. Firebase. Sign up for the Google for Developers newsletter. Español – América Latina. Polski.A conversion in Google Ads is when a user performs some specified action after clicking an ad or viewing a Display Network ad, such as purchasing a product, installing a mobile app, or signing up for an email list. Conversion tracking provides key insights into users' actions after viewing or clicking an ad.Aug 24, 2023 · ad_group.base_ad_group. Output only. For draft or experiment ad groups, this field is the resource name of the base ad group from which this ad group was created. If a draft or experiment ad group does not have a base ad group, then this field is null. For base ad groups, this field equals the ad group resource name. Aug 9, 2023 · The number estimating how often your ad wasn't the very first ad above the organic search results due to poor Ad Rank. Note: Search rank lost absolute top impression share is reported in the range of 0 to 0.9. Aug 24, 2023 · A conversion in Google Ads is when a user performs some specified action after clicking an ad or viewing a Display Network ad, such as purchasing a product, installing a mobile app, or signing up for an email list. Conversion tracking provides key insights into users' actions after viewing or clicking an ad. In Google Ads API reporting, there are resources and views where you can query fields that correspond to ValueTrack parameters. However, the mapped field does not necessarily have identical text value. For example, when (which is short for exact match), a corresponding report field such as ad_group_criterion.keyword.match_type.

Returns: The string resource name of the created job. """ # TIP: If you are migrating from the AdWords API, please note that Google # Ads API uses the term "fraction" instead of "rate". For example, # loyalty_rate in the AdWords API is called loyalty_fraction in the Google # Ads API. # Create a new offline user data job.. Companies

google ads api

AdGroupServiceClient adGroupService = client.GetService (Services.V14.AdGroupService); // Creates an ad group. // Note that the ad group type must not be set. // Since the advertising_channel_sub_type is APP_CAMPAIGN, // 1. you cannot override bid settings at the ad group level. // 2.DataForSEO Google Ads API provides up-to-date search volume data for up to 1,000 keywords in bulk. The search volume endpoint of this API will provide you with the following data points, specific to the location, language, date range, and a dozen other parameters you may input into your request. Bid - minimum and maximum bids to target a keyword. Manage campaigns across accounts. Easily make updates across accounts, including changing daily budgets and pausing campaigns. Use labels to organize accounts, create automated rules, set alerts, and get email notifications.Mudah untuk mendaftar. Anda hanya membutuhkan akun Google Ads yang aktif. Setelah terdaftar sebagai developer, Anda dapat mengakses Google Ads API (AdWords API) Center untuk mengelola setelan token dan anggaran. Token developer adalah kombinasi unik huruf, angka, dan karakter yang mengidentifikasi aktivitas Google Ads API (AdWords API) Anda.You can use the Google Ads API to define conversion value rules, combine them into a conversion value rule set, and then apply the rule set to your entire Google Ads account or a specific campaign. Segments in the Google Ads API reports provide breakdowns so you can compare the original, unadjusted, and adjusted portions of your conversion values.Ads API Guides Videos Reference Reports Libraries & Examples REST Interface ... Google Ads API; v14. TopLevel. listPlannableLocations; listPlannableProducts;Returns: The string resource name of the created job. """ # TIP: If you are migrating from the AdWords API, please note that Google # Ads API uses the term "fraction" instead of "rate". For example, # loyalty_rate in the AdWords API is called loyalty_fraction in the Google # Ads API. # Create a new offline user data job.Aug 24, 2023 · This metric applies to feed items only. The value of all conversions divided by the total cost of ad interactions (such as clicks for text ads or views for video ads). This metric is part of the Auction Insights report, and tells how often the ads of another participant showed above the organic search results. Aug 24, 2023 · Approve merchant center link; Create customer; Get account hierarchy; Get account information; Get change details; Get change summary; Get pending invitations Ads API Guides Videos Reference Reports Libraries & Examples REST Interface ... Google Ads API; v14. TopLevel. listPlannableLocations; listPlannableProducts; The following fields/resources can be selected with this segment: segments.asset_interaction_target.interaction_on_this_asset. Only used with CustomerAsset, CampaignAsset and AdGroupAsset metrics. Indicates whether the interaction metrics occurred on the asset itself or a different asset or ad unit.Aug 24, 2023 · A demo of Google Ads API credentials setup for web applications, using the OAuth Playground. ondemand_video Desktop Flow with the REST API. In this episode, we'll demystify OAuth with the Google Ads API and demonstrate how you can complete the entire OAuth process and make an API request using the Desktop App flow with the REST API in under 20 ... OAuth2 desktop application flow. OAuth2 web application flow. Running in a Docker container. Approve merchant center link. Get pending invitations. Invite user with access role. Reject merchant center link. Add ad group bid modifier. Add app campaign.Aug 24, 2023 · ad_group.base_ad_group. Output only. For draft or experiment ad groups, this field is the resource name of the base ad group from which this ad group was created. If a draft or experiment ad group does not have a base ad group, then this field is null. For base ad groups, this field equals the ad group resource name. .

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